Meet Crookies and Company
Some share their sprinkles easily.
Some need a little encouragement.
Here, there's room for everyone.
-
Mooney
Meet MooneyThe Cosmic Cookie
Mooney captained a mission to the International Sprinkle Station during space camp in 5th grade—then did it again in real life 20 years later.He wishes everyone could zoom out and see the big picture: we’re all just sprinkles on one big cookie floating through space.
His love for others is out of this world.
-
Bevis
Meet BevisThe Warm-Hearted Cookie
Bevis always apologizes when he gives away his last sprinkle—because he wishes he had two.He’s the kind of Crookie who tells everyone, “I love you,” even if he doesn’t always hear it back.
His warmth is the kind that softens even the crunchiest hearts.
-
Crumbles
Meet CrumblesThe Togetherness Cookie
Crumbles used to dread Mondays—until he realized we don’t fall apart when we stick together.The Sunday Scaries used to get the best of him, but now his Mondays are Fundays, knowing teamwork makes the dream work.
Now he starts the week looking out for others instead of looking for the exit.
-
Yas Kween
Meet Yas KweenThe Celebration Cookie
Yas Kween celebrates life in the biggest way—she doesn’t just celebrate her birthday, she celebrates her birth month.
She finds the “yes” in every situation and cheers for others just as loudly as she does for herself.
With big love and even bigger energy, she reminds us there’s always something worth celebrating.
-
Chip
Meet ChipThe Fast and Friendly Cookie
Number 143 on the track, number 1 in our hearts—Chip turns left, shares right, and shines bright.
His favorite day of the year is Carb Day—where cookies fuel the wins and kindness keeps the wheels turning.
Chip always smiles first and waves when he makes his pass.
-
Sweet Teeth
Meet Sweet TeethThe Cloaked Cookie
When a sweet tooth just isn’t enough.Cookies, cakes—Sweet Teeth’s always sniffing out a sweet treat.
A menace under the moonlight… you’d better hide your dessert at night.
-
Sprinkles
Meet SprinklesThe Hug Monster
He’s coming in for the real thing—hugs over handshakes.If you see Sprinkles glance down at his watch, watch out, that means it’s hug time.
Hugs from Sprinkles have been known to fix bad days, broken hearts, and underwhelming birthdays.
-
Sprinkle Crookie
Meet Sprinkle CrookieThe Original Crookie
He used to think his sprinkles were too much—too loud, too colorful, too weird.So he kept them tucked away, trying to blend in like a plain ol’ sugar cookie.
But turns out, the things that made him different… were the exact things worth sharing.
-
Sprinklesaurus Rex
Meet Sprinklesaurus RexThe Big Listener
Rex’s dad used to remind him: we have two ears and one mouth so we can listen twice as much as we roar.In a world full of noise, Rex is a quiet and inquisitive dino.
He’s learned that anyone can be your teacher—if you’re willing to listen.
-
Chunk
Meet ChunkThe Supersized Softie
He’s big and warm, with the build of a bean bag—in the best way.Chunk waves at dogs, thanks vending machines, and always has a stick of butter… just in case he needs to smooth something over.
He might not say much, but when you need a lift (or a hug that lasts too long), Chunk’s your cookie.
-
Spurrinkles
Meet SpurrinklesThe Fur Real One
She’s purrple and playful, but after working overtime in the biscuit factory, Spurrinkles doesn’t tolerate any funny business.She believes honesty is the best pawlicy—and what comes from the heart goes to the heart, even if it hurts.
She’s soft, sincere, and always fur real.
-
Baldini
Meet BaldiniThe Good Kind of Weird
He meant to pull off a magic trick… but all he made disappear was his pants.Now Baldini roams in tighty-whities, a little lost, a little wise, still offering pep talks to anyone (or anything) that looks like it needs one.
He doesn’t always get it right—but his heart’s in it. And more often than not, that’s more than enough.
